Description
The Mithai and Namkeen industry is one of the oldest businesses in India serving the country since decades and has crossed Rs.100,000 cr mark and will definitely show a double digit growth rate in the next decade year on year. The popularity and presence of Indian mithai and namkeen demand is also felt abroad.
Automation has played a great role in the development of this industry. Modernization of Indian Mithai and Namkeen industry has created an aura of immense competition and is giving a tough time to big industries and rivals like chocolate, ice cream, other desserts and foreign snacks companies.
Mithai & Namkeen industry has more than 100,000 manufacturers across the country doing humongous business and employs more than 1 crore people directly and many more indirectly. It is the biggest buyer of raw materials such as flour, besan, salt, sugar, ghee, oils and spices in the country.
There are a number of snacks and namkeen manufacturers who had a very humble start, but today they are doing great business and are making hundreds of tons of namkeens and snacks per day.
Hence, as there was no whole and sole publication related to the industry, we felt the need to publish “Mithai & Namkeen Times” which will be our monthly magazine. This magazine will help to create more awareness among our readers about mithai & namkeen world. The magazine will cover both national and international news of sweets, mithai, snacks and namkeen categories, various articles, interviews, success stories of existing and startup firms.
